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7 Worst International Aid Ideas
6. Making food aid the same colour as cluster munitions.
Probably the most devastating screw-up in the history of helping was the decisions that lead to cluster munitions and daily food ration packets both being coloured canary yellow.
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Left is delicious. Right will kill you. You try tell the difference if you can’t read English and live out in the steppes.
Each yellow BLU-97 bomblet is the size of a soda can and is capable of killing anyone within a 50 meter radius and severely injuring anyone within 100 meters from the detonation. A Humanitarian Daily Rations (HDR) package contains a 2,000 calorie meal.
It was inevitable that Afghans coming across the yellow packages in the field would confuse the two. Children in particular — with no English and little idea of what a BLU-97 is even if they did — would investigate the yellow containers and try to pick them up, with devastating consequences that an Air Force general described as “unfortunate.”

